After graduating from the University of Missouri, Sarah Karney began her marketing career in Austin at local nonprofit United Way for Greater Austin. There, she spent two years managing their digital presence, planning events, and implementing multi-channel fundraising campaigns. She then moved to full-time copywriting, creating content for a range of clients and outlets including Forbes, Culture Trip, Bandcamp and Dell, before joining the New Waterloo team as marketing project manager in March 2018. As a passion project, she manages and books a few local musicians, and also enjoys traveling, photography, reading, painting and being outdoors. Her spirit food is tiramisu.